Universe Creation 101
The creation of playful stories and events
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Death of a Blog, Birth of a Podcast
Dynamic Logic's Latest Cross-Media Campaigns Study
Primer for the CSI:NY & Second Life Crossover is Online
WOW! Radiohead. No, really
Madison & Vine Revisited
Video from the IAB Leadership Forum on UGC: How Storytelling Has Changed
BIMA's "3rd Annual Cross Media Forum"
"Voice is an important part of the mobile media mix"
Mark Deuze's book on integrationist approaches in advertising, journalism, film/TV production, and digital games: "Media Work"