From Disaggregation to Cross-Media Bundling
There has been alot of talk about ‘disaggregation’, of the unbundling of content, and the subsequent phenomenon of micro payments and so on. What this refers to is services like iTunes that offer the user/consumer/iPodian the opportunity to purchase a single song rather than the whole album. Or one can purchase a single article rather … Read moreFrom Disaggregation to Cross-Media Bundling