The [6] Wonders of the Imaginative World (?)

In today’s post I thought I’d share so real life places I’d like to do/have enjoyed. These real places are related to the immersive entertainment and marketing area many of us are in. They are experiences that, unlike many of the online works that many people refer to all the time, you actually have to go to! While there are many wonderful museums, wonders of architecture and of course wonders of nature, I thought I’d highlight an unusual mix of places and events related to the wacky area of immersive entertainment and marketing. Here are some to get the list going. I’d love to hear of places or events you love.

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Ep 004: Tim Wright Interview

  Another podcast! Yay! At this rate I might even crack three podcasts a year. hehe. Joking aside, I’m excited about our guest today. UK digital writer Tim Wright shares his vast experience with over a decade with online interactive drama and more recently multiplatform storytelling. Below is a time guide showing you topics Tim … Read moreEp 004: Tim Wright Interview

Techniques for Segmenting Content Across Media

Hello everyone! Today we’ll delve into segmentation techniques. By segmentation I refer to the various ways unique content can be continued across different media platforms. This doesn’t mean cutting up content created for a single session (a feature film for instance) and then delivering it in parts (although you can do that!). But here I’m referring specifically writing or designing the production with a certain episodic structure in mind. While the notion of episodics is fairly understood, what isn’t is the variety of episodic techniques available and how these can be utilized in a cross-platform project. So, in this post I’ll outline ways a production can be designed for multi-platform segmentation.

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An archive of my old LAMP ppts

A few years ago I was lucky to be invited by Gary Hayes to be a mentor for a new laboratory that was being developed by the Australian Film, Television and Radio School. Those were the heady days of the Laboratory of Advanced Media Production (LAMP), when this great range of mentors and participants (and onlooking VIPs) spent a week in some exotic location guiding traditional media practitioners into the great new horizon of new media. I was the cross-media person, which, in 2005, was not a common concept. It has only been in the last couple of years (with the help of Henry Jenkins’s book Convergence Culture) that aspects of the area have caught fire in the mainstream). So over those first few LAMPs my talks were ever changing — adopting whatever terminology and approaches seemed to explain the concept best to those new to the area. Well, now you can have a look at those ppts, as some of them are online at SlideShare, and here! OMG!

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Cross-Media Technologies (Crafty Toys)

Hello everybody!

Firstly, a quick thanks for the new subscribers to this blog. Some of you have joined up here because of my ‘Cross-Media’ presentation for DIYDays.com, but most of you because of my prompt at my old site www.Cross-MediaEntertainment.com. As you know, I’m closing that feed off and will be staying with this one. Welcome everyone! 🙂

So, onto business!

Today we’ll look at technologies used to manage cross/trans/multi-platform/media projects. I’m not talking about cross-media measurement, but about the tools you can use to deliver and manage your content across media platforms. I’ve selected a range of technologies used in alternate reality games, pervasive games, location-based games and interactive TV:

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It's Manifesto Time!

Manifestos can be wonderful community-forming, revolution ranting things. I cannot recall why (I just needed to I think) but I created my own little silly declaration in 2005:

A cross-media creator is a conductor of an orchestra of media channels & arts types; an imagineer, constructing fictional worlds that cover the planet; a programmer, interpreting conversations between technology and nature; a sorcerer conjuring awesome events even they are surprised by; an audience member that wanted more, and so made a pact with The Creator to change the world.

But, I’ve realised it is time to dust off a few great ones from creators both past and present. I chose the following according to how well they matched two things: related to cross-media/multiplatform/transmedia/360content and whether they functioned in some way according this this definition of a manifesto in Wikipedia:

A manifesto is a public declaration of principles and intentions, often political in nature, but may also be life stance related. [source]

So, here they are, listed in chronological order (oldest to newest):

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So, here is one reason for the delay in posting here…

I thought Jay Smooth of ill doctrine explained the non-post-guilt-perfection-cycle really well, so, over to him: Your browser does not support JavaScript. This media can be viewed at http://www.podtech.net/home/4760/beating-the-little-hater No more little-hater-don’t-post-cycles!!! One strategy I’m using to get around this (and lack of time) is to do ‘uninterviews’. So, expect some more chats with great … Read moreSo, here is one reason for the delay in posting here…

The Who, What, When, Where, Why & How of Cross-Media

In the previous podcast interview, Lance Weiler spoke about a special festival and conference for filmmakers: From Here to Awesome and DIYDays. The festival will play out in theaters, living rooms, online and via mobile devices and the conference (DIY DAYS) has become a series of live discussions in LA, SF, Boston, NYC and London. … Read moreThe Who, What, When, Where, Why & How of Cross-Media

‘Emerging Participatory Culture Practices: Player-Created Tiers in Alternate Reality Games’ for Convergence

This paper introduces an emerging form of participatory culture, one that is not a modification or elaboration of a primary producer’s content. Instead, this paper details how the artifacts created to ‘play’ a primary producer’s content has become the primary work for massive global audiences. This phenomenon is observed in the genre of alternate reality … Read more‘Emerging Participatory Culture Practices: Player-Created Tiers in Alternate Reality Games’ for Convergence