World Without Oil: towards a responsible ARG

At GDC recently, Jane McGonigal announced her latest game: World Without Oil. It officially begins on April 30th, but sites and content are up already. It is apparently sponsored by Independent Lens and PBS, and is designed by Jane and written by Ken Eklund. This looks to be Jane’s move towards creating more socially responsible games … Read moreWorld Without Oil: towards a responsible ARG

Burnett, MySpace, Reality TV & Politics: "Independent"

LOS ANGELES — The online social networking site MySpace.com and reality TV producer Mark Burnett are teaming to launch the search for an independent presidential candidate. The political reality show “Independent” comes with a $1 million cash prize. But there’s a catch: the winner can’t keep the money. The prize can be used to finance … Read moreBurnett, MySpace, Reality TV & Politics: "Independent"

EA & Endemol's "Virtual Me"

    EA AND ENDEMOL ANNOUNCE CREATIVE PARTNERSHIP FOR VIRTUAL ME CANNES, FRANCE, – April 16, 2007 – Electronic Arts (NASDAQ: ERTS), the world’s leading interactive entertainment software company, and the Endemol group, a global leader in television and other audiovisual entertainment, today announced a creative partnership for the development of Virtual Me, a new … Read moreEA & Endemol's "Virtual Me"

Finland: Nokia & IGDA

In the first of my posts about my recent 5 country cross-media tour, I’ll cover my quick visit to Finland. As I’ve mentioned before, I was asked to give a talk at the Nokia headquarters in Finland on ‘Alternate Reality Games’. It was an overview presentation pitched for designers and business managers (as that was the audience). It … Read moreFinland: Nokia & IGDA

Accessible user testing!

I love this. This free (for now): RobotReplay lets you record and watch your website visitors in action. View recorded sessions of every mouse movement, click and keystroke: Improve your site’s usability See where your readers get bored Convert more visitors to buyers It’s usability testing for the rest of us. Check it out: http://www.robotreplay.com/

Experience Design & Showbusiness

Adam Lawrence has put together 12 Tips from Showbusiness to apply to Experience Design: Storyboard your highlights: BoomWowWowWowBOOM! Plan your experience like a Hollywood movie; have a great opening impression, a series of highlights, and a finale that tops even the opener! “The Making of” – show hidden values People are interested in what happens … Read moreExperience Design & Showbusiness

Beyond the Tube & My Name is Earl Cross-Media Sniff

This blog, Beyond the Tube, looks like it is just an aggregator of press releases to major broadcasters, but that is pretty helpful in itself. Indeed, the latest post is pretty interesting: TV Guide magazine, one of the most popular magazines in the country, with 21 million readers each week, has partnered with NBC and … Read moreBeyond the Tube & My Name is Earl Cross-Media Sniff