Take Back What Has Always Been Yours – Ted Hope, Producer & Co-Founder, This is that corporation
What did they do? Lessons Learned in Cross-Media – Christy Dena, Universe Creation 101
I wanted to note too, that not all projects have to have a strong globally-targeted online component. Some can have an online component that is local. For instance, some projects are created so they can be sold in different territories, and some are designed to be local only once. But many projects are designed with little thought about the online, and global experience. It is important to consider the online and global strategy in the design on cross-media projects.