christy I just watched the SBS debate about the Aust film industry, which is available online, as I’ve mentioned before. Here are a couple of quotes applicable to the cross-media concern: PENNY CHAPMAN, PRODUCER: The future of this industry is not cinema and it’s not free-to-air television. It’s that myriad of platforms and it means that … Read moreSBS Reel Drama
Gary Hayes, who was the Senior Producer and Development Manager of the BBC for 8 years and who is currently the Director of LAMP, has a blog. If you want to be privvy to the thoughts and insights of a producer who has his finger firmly on the pulse of the future, subscribe to his … Read moreGary has a blog
A special report on IPTV is now available (for a fee). IPTV: Broadband meets broadcast The network television revolution is ‘an influential independent study presenting the key issues that every senior executive and decision maker involved in media and communications needs to know and understand about the future of television. This comprehensive 200 page report … Read moreIPTV Report
At the American Film Institute’s recent Digital Content Festival, [itvt]’s Tracy Swedlow conducted short interviews with a number of attendees, presenters and organizers. The interviews covered such topics as which interactive TV/multiplatform projects showcased at the Festival were most inspiring, what are the most significant developments in interactive TV today, and what is the current … Read moreProfessional Commentators on Cross-Media
There is a special double episode of Criminal Intent being broadcast in Oz this Sunday that could be akin to what I think is one of the best cross-media works: the Homicide tv show and Second Shift detectives on the web. I’ll explain the Homicide work first. In the late 1990s the Homicide TV show … Read moreDetecting Cross-Media TV
Simultaneous cross-media release will be the norm. I’ve heard a few producers mention this, even the Director-General of the BBC has unveiled that their tv shows will be simulataneously available for download on the web. I thoroughly support this move and have been anxiously waiting for it for some time. When a movie is released, … Read moreCross-Media Release will be the Norm
Other types of cross-media storytelling are ‘pervasive gaming’ and ‘locative arts’. Both include the use of multiple media, usually with running through streets, GPS and other exciting tech-performance type works. The Pervasive and Locative Arts Network (PLAN) is hoping to develop understanding of best-practice in this emerging area. They have called for artists, scientists, industry … Read more*A Cunning PLAN
Cross-media storytelling has a long history. One influence from the past is the films of Michael Powell and Emeric Pressburger, otherwise known as ‘The Archers’. They created films that include many arts types (music, dance, painting, literature and photography), for they believed that ‘all art is one’. This confluence of arts types is part of … Read moreThe Archers Manifesto
An excellent example of ‘in-game’ (diegetic or in-story) interaction is found in the marketing of the film The Ring 2. You register an email and mobile phone number at www.7daysleft.com (we cannot under the Oz flag for some reason) and then the storyworld spills over into real life… Theres this urban legend about a video…When … Read moreGood and Scary
Channel 4 is now commissioning mobile phone content, just like TV shows. They’re looking for: – Innovative applications and formats that use the mobile platform – Unique made-for-mobile shows and content that are un-related to broadcast output – Video content to complement your broadcast commission, for example extra scenes or ‘mobisodes’. They have also launched … Read moreChannel 4 Commission Mobile Content