Well, I’ve been excited about the upcoming Crossmedia Week (now Picnic ’06) being held in Amsterdam in September this year. I’ve been hanging out to find out what was going to be put on. Well, they’re just released the program and….it isn’t cross-media. It is interesting, has a great lineup of just about every angle a person working in entertainment should look at, but hardly any cross-media. I cannot tell you how disappointed I am. It just shows how way off many in the industry are, and how way off they will continue to be. I mean, it is inevitable that they will be talking about cross-media/convergent/transmedia strategies, and there won’t be hardly any people versed in it to provide some real and helpful insights. Don’t get me wrong, the line-up is amazing, but they don’t have any of the cross-media creators there. It is obvious they are saying: Find out About All the Platforms, Formats and Business Cases Around Week, not Find Out How You Can Combine All the Platforms and Formats and Business Cases Around Week. And I must say they have one of the best line-ups for providing this that I’ve seen: new media arts people, top Hollywood people, new marketing people (go Joseph!). But, have I made myself clear, they are not talking about cross-media!! Geez. It doesn’t matter what term you use — cross-media, convergent, multi-platform, 360 content, integrated entertainment, transmedia entertainment — it isn’t being directly addressed at this event. 🙁
christy
Mobile Drama Round-Up
** Last updated: 10th August, 2007** I have previously provided a quick list of mobisodes and promised to update it. Well, here is a listing of mobile drama that is, was or will be available in specific countries and worldwide. Some are shows created specifically for mobiles, others are shows that are distributed via mobile, … Read moreMobile Drama Round-Up
I'm back!
Sorry for the break in transmission folks. My server (which means all my websites and email) was down for 6 days! OMG! It was good actually, I’ve had the chance to disengage from my blogging and email habits and will be making some changes around here, very soon.
Integration isn't Media
Jim Meskauskas puts forward a wonderfully sensible critique of the way marketers are approaching ‘integrated marketing’: What most clients, agencies and media companies/publishers don’t seem to understand is that integration is not really a media opportunity; it is a creative strategy. Yes, ladies and gentleman. Integration is not really possible in media. Media companies with … Read moreIntegration isn't Media
Meta Madness: Film Site Funnies
This would have to be one of the funniest film sites I’ve seen. It is a ‘meta site’, a site about an apparent actual site for the film Tristram Shandy: A Cock and Bull Story. The film is about making the film about the novel the film is based on — whichis entirely in the style of … Read moreMeta Madness: Film Site Funnies
Here we go, another online web quest thingie: NBC Treasure Hunt
** Update: links to the blog, forum and discussion list here ** NBC has a reality TV show, Treasure Hunters, with an online game that is starting June 18. It is not the Treasure Hunt that Speilberg is apparently working on with Yahoo, as I’ve mentioned before, because the search engine on the NBC one … Read moreHere we go, another online web quest thingie: NBC Treasure Hunt
'Liquid Narrative' discussion
This month on empyre there is a discussion about ‘liquid narrative’. If you can wade through the rhetoric, there is actually some good comments being made. The topic of June at the – empyre – mailing list will be Liquid Narratives. The concept of ‘liquid narrative’ is interesting in that it allows to think about … Read more'Liquid Narrative' discussion
My Bad, on video
Well, not my bad. My Bad: 25 Years of Public Apologies and the Appalling Behavior That Inspired Them is a book written by Paul Slansky and Arleen Sorkin. They have a VidLit of the book which is quite fun, and offer a blog on apologies and you can download the MyBad song. I’ve been a … Read moreMy Bad, on video
SL and WoW: Bondage Mistresses versus Dragons
A couple of weeks ago I gave a lengthy talk on MMOGs to the game design students at the University of Technology, Sydney (UTS). We ended up doing an interesting comparative analysis of Second Life and World of Warcraft. They represent probably two extremes in virtual worlds: who they attract, what players do, how the … Read moreSL and WoW: Bondage Mistresses versus Dragons
First Ever Feature Film On the Internet
A small audience scattered among a few dozen computer laboratories gathered Saturday evening to watch the first movie to be transmitted on the Internet […] But coming as companies in the cable TV, telephone and computer industries are hot on the trail of 500-channel, all-digital TV, let history record that Saturday night marked the first … Read moreFirst Ever Feature Film On the Internet