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<channel>
	<title>Universe Creation 101</title>
	
	<link>http://www.universecreation101.com</link>
	<description>How to create unique entertainment properties that traverse media platforms</description>
	<pubDate>Mon, 01 Dec 2008 22:25:51 +0000</pubDate>
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	<language>en</language>
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		<copyright>share, use, cite</copyright>
		<managingEditor>cdena@cross-mediaentertainment.com (Christy Dena)</managingEditor>
		<webMaster>cdena@cross-mediaentertainment.com(Christy Dena)</webMaster>
		<category />
		<ttl>1440</ttl>
		<itunes:keywords>entertainment,books,film,TV,convergence,virtual,worlds,Second,Life,360,content,cross,media,transmedia</itunes:keywords>
		<itunes:subtitle>Christy Dena interviews top cross-media entertainment practitioners, producers and business people from around the world to help you create an amazing transmedia property.</itunes:subtitle>
		<itunes:summary>Christy Dena interviews top cross-media entertainment practitioners, producers and business people from around the world to help you create an amazing transmedia property.</itunes:summary>
		<itunes:author>Christy Dena</itunes:author>
		


		<itunes:owner>
			<itunes:name>Christy Dena</itunes:name>
			<itunes:email>cdena@cross-mediaentertainment.com</itunes:email>
		</itunes:owner>
		<itunes:block>No</itunes:block>
		<itunes:explicit>no</itunes:explicit>
		<itunes:image href="http://www.universecreation101.com/DROP/UC101_itunes_300.jpg" />
		<image><link>http://www.universecreation101.com</link><url>http://www.universecreation101.com/wp-content/uploads/2008/05/uc101_badge_2.jpg</url><title>Universe Creation 101</title></image>
		<media:copyright>share, use, cite</media:copyright><media:thumbnail url="http://www.universecreation101.com/DROP/UC101_itunes_300.jpg" /><media:keywords>entertainment,books,film,TV,convergence,virtual,worlds,Second,Life,360,content,cross,media,transmedia</media:keywords><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">TV &amp; Film</media:category><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Arts/Literature</media:category><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Education</media:category><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Arts/Performing Arts</media:category><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Business/Management &amp; Marketing</media:category><itunes:category text="TV &amp; Film" /><itunes:category text="Arts"><itunes:category text="Literature" /></itunes:category><itunes:category text="Education" /><itunes:category text="Arts"><itunes:category text="Performing Arts" /></itunes:category><itunes:category text="Business"><itunes:category text="Management &amp; Marketing" /></itunes:category><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" href="http://feeds.feedburner.com/UniverseCreation101" type="application/rss+xml" /><feedburner:emailServiceId>434648</feedburner:emailServiceId><feedburner:feedburnerHostname>http://www.feedburner.com</feedburner:feedburnerHostname><item>
		<title>My keynote &amp; workshop at Power to the Pixel, London Film Festival</title>
		<link>http://feeds.feedburner.com/~r/UniverseCreation101/~3/450733845/</link>
		<comments>http://www.universecreation101.com/2008/11/my-keynote-workshop-at-power-to-the-pixel-london-film-festival/#comments</comments>
		<pubDate>Wed, 12 Nov 2008 14:22:58 +0000</pubDate>
		<dc:creator>Christy Dena</dc:creator>
		
		<category><![CDATA[Cross-Media Artform]]></category>

		<guid isPermaLink="false">http://www.universecreation101.com/?p=1110</guid>
		<description>Last month I was lucky to be invited to present at the Power to the Pixel event, which is part of the London Film Festival. 
POWER TO THE PIXEL is a not-for-profit company that provides the independent film community with the latest in depth information and knowledge about new opportunities available in the transforming digital [...]&lt;img src="http://feeds.feedburner.com/~r/UniverseCreation101/~4/450733845" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.universecreation101.com/2008/11/my-keynote-workshop-at-power-to-the-pixel-london-film-festival/feed/</wfw:commentRss>
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		<item>
		<title>The [6] Wonders of the Imaginative World (?)</title>
		<link>http://feeds.feedburner.com/~r/UniverseCreation101/~3/450697903/</link>
		<comments>http://www.universecreation101.com/2008/11/the-6-wonders-of-the-imaginitive-world/#comments</comments>
		<pubDate>Wed, 12 Nov 2008 13:33:54 +0000</pubDate>
		<dc:creator>Christy Dena</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.universecreation101.com/?p=39</guid>
		<description>In today&amp;#8217;s post I thought I&amp;#8217;d share so real life places I&amp;#8217;d like to do/have enjoyed. These real places are related to the immersive entertainment and marketing area many of us are in. They are experiences that, unlike many of the online works that many people refer to all the time, you actually have to go [...]&lt;img src="http://feeds.feedburner.com/~r/UniverseCreation101/~4/450697903" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.universecreation101.com/2008/11/the-6-wonders-of-the-imaginitive-world/feed/</wfw:commentRss>
		<feedburner:awareness>http://api.feedburner.com/awareness/1.0/GetItemData?uri=UniverseCreation101&amp;itemurl=http%3A%2F%2Fwww.universecreation101.com%2F2008%2F11%2Fthe-6-wonders-of-the-imaginitive-world%2F</feedburner:awareness><feedburner:origLink>http://www.universecreation101.com/2008/11/the-6-wonders-of-the-imaginitive-world/</feedburner:origLink></item>
		<item>
		<title>Ep 004: Tim Wright Interview</title>
		<link>http://feeds.feedburner.com/~r/UniverseCreation101/~3/417302773/</link>
		<comments>http://www.universecreation101.com/2008/10/ep-004-tim-wright-interview/#comments</comments>
		<pubDate>Sat, 11 Oct 2008 00:27:33 +0000</pubDate>
		<dc:creator>Christy Dena</dc:creator>
		
		<category><![CDATA[ARG]]></category>

		<category><![CDATA[Alternate Reality Game]]></category>

		<category><![CDATA[Audiences]]></category>

		<category><![CDATA[Creative]]></category>

		<category><![CDATA[Cross-Media Artform]]></category>

		<category><![CDATA[Cross-Media Courses]]></category>

		<category><![CDATA[Cross-Media Design]]></category>

		<category><![CDATA[Internet]]></category>

		<category><![CDATA[Locative Arts]]></category>

		<category><![CDATA[Narrative]]></category>

		<category><![CDATA[Participatory Design]]></category>

		<category><![CDATA[Pervasive Gaming]]></category>

		<category><![CDATA[Podcast Guests]]></category>

		<category><![CDATA[TV]]></category>

		<category><![CDATA[Tim Wright]]></category>

		<category><![CDATA[UGC]]></category>

		<category><![CDATA[Writing]]></category>

		<guid isPermaLink="false">http://www.universecreation101.com/?p=1061</guid>
		<description> 
 
Another podcast! Yay! At this rate I might even crack three podcasts a year. hehe. Joking aside, I&amp;#8217;m excited about our guest today. UK digital writer Tim Wright shares his vast experience with over a decade with online interactive drama and more recently multiplatform storytelling. Below is a time guide showing you topics Tim [...]&lt;img src="http://feeds.feedburner.com/~r/UniverseCreation101/~4/417302773" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.universecreation101.com/2008/10/ep-004-tim-wright-interview/feed/</wfw:commentRss>
			
<itunes:duration>00:01:01</itunes:duration>
		<itunes:subtitle>nbsp;

 

Another podcast! Yay! At this rate I might even crack three podcasts a year. hehe. Joking aside, I'm excited about our guest today. UK ...</itunes:subtitle>
		<itunes:summary>nbsp;

 

Another podcast! Yay! At this rate I might even crack three podcasts a year. hehe. Joking aside, I'm excited about our guest today. UK digital writer Tim Wright shares his vast experience with over a decade with online interactive drama and more recently multiplatform storytelling. Below is a time guide showing you topics Tim touches on a certain points. Everything Tim (and I) refer to is in the show notes. 

00.00: Online Caroline
11.10: Lonely Girl 15
13.18: closure
15.58: Balancing world creation and fan fiction
19.56: Mount Kristos
25.33: The Search of Oldton
39.32: Multiplatform storytelling
52.09: Scaling
Happiness...
nbsp;

Show notes:

	Jill Walker-Rettberg's essay: 'How I was played by Online Caroline'
	Rob Bevan
	MindGym
	Jenny Cam
	Online Caroline
	XPT (fictional company)
	Richardson's Pamela
	Lonely Girl 15
	Mount Kristos
	Kate Modern
	You Sucjk at Photoshop
	In Searchnbsp;of Oldton
	Writers for the Future
	trAce Online Writing Centre
	Sue Thomas
	Multiplatform Storytelling for Screenwriters @ 01ZERO-ONE
	Ted
	The Lost Ring 'Running of the Labyrinth' instructions
	Jane McGonigal's SXSW presentation: Alternate Realities (PPT at SlideShare)

More info about Tim: 

	Tim Wright's blog
	XPT (Wright #38; Bevan's company)

Other interviews conducted at UC101:

	Lance Weiler (video)
	Evan Jonesnbsp;(audionbsp;and text transcript)


Postscript: 
Sorry about the technical difficulties with the podcast. The video editing software I use doesn't let me do edits to the second, and I'm still trying to figure out how to get both myself and the interviewer at the same sound level. Tim teases me about being in a black room (it was midnight for me!), and being close to the screen with bad lighting. What can I say, I'm an interactive drama cliche. I'll have to increase the drama with a call to save the world or something. :)</itunes:summary>
		<itunes:keywords>ARG,,Alternate,Reality,Game,,Audiences,,Creative,,Cross-Media,Artform,,Cross-Media,Courses,,Cross-Media,Design,,Internet,,Locative,Arts,,Narrative,,Participatory,Design,,Pervasive,Gaming,,Podcast,Guests,,TV,,Tim,Wright,,UGC,,Writing</itunes:keywords>
		<itunes:author>Christy Dena</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>No</itunes:block>
	<media:content url="http://feeds.feedburner.com/~r/UniverseCreation101/~5/417316870/UC101_004_TimWright.mov" fileSize="81431206" type="video/quicktime" /><feedburner:awareness>http://api.feedburner.com/awareness/1.0/GetItemData?uri=UniverseCreation101&amp;itemurl=http%3A%2F%2Fwww.universecreation101.com%2F2008%2F10%2Fep-004-tim-wright-interview%2F</feedburner:awareness><feedburner:origLink>http://www.universecreation101.com/2008/10/ep-004-tim-wright-interview/</feedburner:origLink><enclosure url="http://feeds.feedburner.com/~r/UniverseCreation101/~5/417316870/UC101_004_TimWright.mov" length="81431206" type="video/quicktime" /><feedburner:origEnclosureLink>http://www.universecreation101.com/media/UC101_004_TimWright.mov</feedburner:origEnclosureLink></item>
		<item>
		<title>Techniques for Segmenting Content Across Media</title>
		<link>http://feeds.feedburner.com/~r/UniverseCreation101/~3/383199400/</link>
		<comments>http://www.universecreation101.com/2008/09/techniques-for-segmenting-content-across-media/#comments</comments>
		<pubDate>Thu, 04 Sep 2008 11:50:28 +0000</pubDate>
		<dc:creator>Christy Dena</dc:creator>
		
		<category><![CDATA[Audiences]]></category>

		<category><![CDATA[Cross-Media Design]]></category>

		<category><![CDATA[Writing]]></category>

		<category><![CDATA[cross-media]]></category>

		<category><![CDATA[cross-platform]]></category>

		<category><![CDATA[episodics]]></category>

		<category><![CDATA[fans]]></category>

		<category><![CDATA[game]]></category>

		<category><![CDATA[multi-platform]]></category>

		<category><![CDATA[Narrative]]></category>

		<category><![CDATA[newcomers]]></category>

		<category><![CDATA[players]]></category>

		<category><![CDATA[plot]]></category>

		<category><![CDATA[story]]></category>

		<category><![CDATA[transmedia]]></category>

		<guid isPermaLink="false">http://www.universecreation101.com/?p=996</guid>
		<description>Hello everyone! Today we&amp;#8217;ll delve into segmentation techniques. By segmentation I refer to the various ways unique content can be continued across different media platforms.  This doesn&amp;#8217;t mean cutting up content created for a single session (a feature film for instance) and then delivering it in parts (although you can do that!). But here [...]&lt;img src="http://feeds.feedburner.com/~r/UniverseCreation101/~4/383199400" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.universecreation101.com/2008/09/techniques-for-segmenting-content-across-media/feed/</wfw:commentRss>
		<feedburner:awareness>http://api.feedburner.com/awareness/1.0/GetItemData?uri=UniverseCreation101&amp;itemurl=http%3A%2F%2Fwww.universecreation101.com%2F2008%2F09%2Ftechniques-for-segmenting-content-across-media%2F</feedburner:awareness><feedburner:origLink>http://www.universecreation101.com/2008/09/techniques-for-segmenting-content-across-media/</feedburner:origLink></item>
		<item>
		<title>An archive of my old LAMP ppts</title>
		<link>http://feeds.feedburner.com/~r/UniverseCreation101/~3/381948942/</link>
		<comments>http://www.universecreation101.com/2008/09/an-archive-of-my-old-lamp-ppts/#comments</comments>
		<pubDate>Wed, 03 Sep 2008 03:14:05 +0000</pubDate>
		<dc:creator>Christy Dena</dc:creator>
		
		<category><![CDATA[Cross-Media Artform]]></category>

		<category><![CDATA[Cross-Media Design]]></category>

		<category><![CDATA[Film]]></category>

		<category><![CDATA[Industry]]></category>

		<guid isPermaLink="false">http://www.universecreation101.com/?p=986</guid>
		<description>A few years ago I was lucky to be invited by Gary Hayes to be a mentor for a new laboratory that was being developed by the Australian Film, Television and Radio School. Those were the heady days of the Laboratory of Advanced Media Production (LAMP), when this great range of mentors and participants (and [...]&lt;img src="http://feeds.feedburner.com/~r/UniverseCreation101/~4/381948942" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.universecreation101.com/2008/09/an-archive-of-my-old-lamp-ppts/feed/</wfw:commentRss>
		<feedburner:awareness>http://api.feedburner.com/awareness/1.0/GetItemData?uri=UniverseCreation101&amp;itemurl=http%3A%2F%2Fwww.universecreation101.com%2F2008%2F09%2Fan-archive-of-my-old-lamp-ppts%2F</feedburner:awareness><feedburner:origLink>http://www.universecreation101.com/2008/09/an-archive-of-my-old-lamp-ppts/</feedburner:origLink></item>
		<item>
		<title>Cross-Media Technologies (Crafty Toys)</title>
		<link>http://feeds.feedburner.com/~r/UniverseCreation101/~3/371983158/</link>
		<comments>http://www.universecreation101.com/2008/08/cross-media-technologies-crafty-toys/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 15:59:17 +0000</pubDate>
		<dc:creator>Christy Dena</dc:creator>
		
		<category><![CDATA[Technology]]></category>

		<category><![CDATA[360]]></category>

		<category><![CDATA[Alternate Reality Game]]></category>

		<category><![CDATA[cross-media]]></category>

		<category><![CDATA[interactive television]]></category>

		<category><![CDATA[iTV]]></category>

		<category><![CDATA[Mobile]]></category>

		<category><![CDATA[multi-platform]]></category>

		<category><![CDATA[pervasive game]]></category>

		<category><![CDATA[transmedia]]></category>

		<guid isPermaLink="false">http://www.universecreation101.com/?p=35</guid>
		<description>Hello everybody!
Firstly, a quick thanks for the new subscribers to this blog. Some of you have joined up here because of my &amp;#8216;Cross-Media&amp;#8217; presentation for DIYDays.com, but most of you because of my prompt at my old site www.Cross-MediaEntertainment.com. As you know, I&amp;#8217;m closing that feed off and will be staying with this one. Welcome [...]&lt;img src="http://feeds.feedburner.com/~r/UniverseCreation101/~4/371983158" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.universecreation101.com/2008/08/cross-media-technologies-crafty-toys/feed/</wfw:commentRss>
		<feedburner:awareness>http://api.feedburner.com/awareness/1.0/GetItemData?uri=UniverseCreation101&amp;itemurl=http%3A%2F%2Fwww.universecreation101.com%2F2008%2F08%2Fcross-media-technologies-crafty-toys%2F</feedburner:awareness><feedburner:origLink>http://www.universecreation101.com/2008/08/cross-media-technologies-crafty-toys/</feedburner:origLink></item>
		<item>
		<title>It’s Manifesto Time!</title>
		<link>http://feeds.feedburner.com/~r/UniverseCreation101/~3/362592192/</link>
		<comments>http://www.universecreation101.com/2008/08/its-manifesto-time/#comments</comments>
		<pubDate>Tue, 12 Aug 2008 04:22:12 +0000</pubDate>
		<dc:creator>Christy Dena</dc:creator>
		
		<category><![CDATA[Cross-Media Artform]]></category>

		<category><![CDATA[cross-media transmedia crossmedia multiplatform alterna]]></category>

		<guid isPermaLink="false">http://www.universecreation101.com/?p=34</guid>
		<description>Manifestos can be wonderful community-forming, revolution ranting things. I cannot recall why (I just needed to I think) but I created my own little silly declaration in 2005:
A cross-media creator is a conductor of an orchestra of media channels &amp;#038; arts types; an imagineer, constructing fictional worlds that cover the planet; a programmer, interpreting conversations [...]&lt;img src="http://feeds.feedburner.com/~r/UniverseCreation101/~4/362592192" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.universecreation101.com/2008/08/its-manifesto-time/feed/</wfw:commentRss>
		<feedburner:awareness>http://api.feedburner.com/awareness/1.0/GetItemData?uri=UniverseCreation101&amp;itemurl=http%3A%2F%2Fwww.universecreation101.com%2F2008%2F08%2Fits-manifesto-time%2F</feedburner:awareness><feedburner:origLink>http://www.universecreation101.com/2008/08/its-manifesto-time/</feedburner:origLink></item>
		<item>
		<title>So, here is one reason for the delay in posting here…</title>
		<link>http://feeds.feedburner.com/~r/UniverseCreation101/~3/349090985/</link>
		<comments>http://www.universecreation101.com/2008/07/so-here-is-one-reason-for-the-delay-in-posting-here/#comments</comments>
		<pubDate>Tue, 29 Jul 2008 04:33:08 +0000</pubDate>
		<dc:creator>Christy Dena</dc:creator>
		
		<category><![CDATA[meta]]></category>

		<category><![CDATA[cross-media transmedia crossmedia multiplatform alterna]]></category>

		<guid isPermaLink="false">http://www.universecreation101.com/?p=33</guid>
		<description>I thought Jay Smooth of ill doctrine explained the non-post-guilt-perfection-cycle really well, so, over to him:
Your browser does not support JavaScript. This media can be viewed at http://www.podtech.net/home/4760/beating-the-little-hater
No more little-hater-don&amp;#8217;t-post-cycles!!! One strategy I&amp;#8217;m using to get around this (and lack of time) is to do &amp;#8216;uninterviews&amp;#8217;. So, expect some more chats with great people experimenting [...]&lt;img src="http://feeds.feedburner.com/~r/UniverseCreation101/~4/349090985" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.universecreation101.com/2008/07/so-here-is-one-reason-for-the-delay-in-posting-here/feed/</wfw:commentRss>
		<feedburner:awareness>http://api.feedburner.com/awareness/1.0/GetItemData?uri=UniverseCreation101&amp;itemurl=http%3A%2F%2Fwww.universecreation101.com%2F2008%2F07%2Fso-here-is-one-reason-for-the-delay-in-posting-here%2F</feedburner:awareness><feedburner:origLink>http://www.universecreation101.com/2008/07/so-here-is-one-reason-for-the-delay-in-posting-here/</feedburner:origLink></item>
		<item>
		<title>The Who, What, When, Where, Why &amp; How of Cross-Media</title>
		<link>http://feeds.feedburner.com/~r/UniverseCreation101/~3/347153233/</link>
		<comments>http://www.universecreation101.com/2008/07/the-who-what-when-where-why-how-of-cross-media/#comments</comments>
		<pubDate>Sun, 27 Jul 2008 03:54:28 +0000</pubDate>
		<dc:creator>Christy Dena</dc:creator>
		
		<category><![CDATA[Artform]]></category>

		<category><![CDATA[Cross-Media Artform]]></category>

		<category><![CDATA[Media Platforms]]></category>

		<category><![CDATA[cross-media transmedia multi-platform film TV game comi]]></category>

		<guid isPermaLink="false">http://www.universecreation101.com/?p=31</guid>
		<description>In the previous podcast interview, Lance Weiler spoke about a special festival and conference for filmmakers: From Here to Awesome and DIYDays. 
The festival will play out in theaters, living rooms, online and via mobile devices and the conference (DIY DAYS) has become a series of live discussions in LA, SF, Boston, NYC and London. [...]&lt;img src="http://feeds.feedburner.com/~r/UniverseCreation101/~4/347153233" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.universecreation101.com/2008/07/the-who-what-when-where-why-how-of-cross-media/feed/</wfw:commentRss>
		<feedburner:awareness>http://api.feedburner.com/awareness/1.0/GetItemData?uri=UniverseCreation101&amp;itemurl=http%3A%2F%2Fwww.universecreation101.com%2F2008%2F07%2Fthe-who-what-when-where-why-how-of-cross-media%2F</feedburner:awareness><feedburner:origLink>http://www.universecreation101.com/2008/07/the-who-what-when-where-why-how-of-cross-media/</feedburner:origLink></item>
		<item>
		<title>Launch of a new initiative by the IGDA ARG SIG…</title>
		<link>http://feeds.feedburner.com/~r/UniverseCreation101/~3/347153235/</link>
		<comments>http://www.universecreation101.com/2008/07/launch-of-a-new-initiative-by-the-igda-arg-sig/#comments</comments>
		<pubDate>Sun, 27 Jul 2008 03:52:07 +0000</pubDate>
		<dc:creator>Christy Dena</dc:creator>
		
		<category><![CDATA[Alternate Reality Game]]></category>

		<category><![CDATA[ARG alternaterealitygame IGDA ARGSIG ARGOLOGY]]></category>

		<guid isPermaLink="false">http://www.universecreation101.com/?p=32</guid>
		<description>&lt;img src="http://feeds.feedburner.com/~r/UniverseCreation101/~4/347153235" height="1" width="1"/&gt;</description>
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	<media:credit role="author">Christy Dena</media:credit><media:rating>nonadult</media:rating><media:description type="plain">Christy Dena interviews top cross-media entertainment practitioners, producers and business people from around the world to help you create an amazing transmedia property.</media:description><feedburner:awareness>http://api.feedburner.com/awareness/1.0/GetFeedData?uri=UniverseCreation101</feedburner:awareness></channel>
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