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Ep 004: Tim Wright Interview

By Christy on October 10, 2008

 

Another podcast! Yay! At this rate I might even crack three podcasts a year. hehe. Joking aside, I’m excited about our guest today. UK digital writer Tim Wright shares his vast experience with over a decade with online interactive drama and more recently multiplatform storytelling. Below is a time guide showing you topics Tim [...]

Posted in ARG, Alternate Reality Game, Audiences, Creative, Cross-Media Artform, Cross-Media Courses, Cross-Media Design, Internet, Locative Arts, Narrative, Participatory Design, Pervasive Gaming, Podcast Guests, TV, Tim Wright, UGC, Writing | 1 Response

Death of a Blog, Birth of a Podcast

Death of a Blog, Birth of a Podcast

By christy on October 23, 2007

Well, not quite ‘death’ but an indefinite hiatus. I’m powering down this blog for a few reasons, one of which is my desire to finish my PhD. I’ve tried for the last year and a half to do PhD writing and work and this blog, but found the mindsets are somewhat incompatable. I’ve decided therefore [...]

Posted in ARG, Academia, Advertising, Audiences, Creative, Cross-Media Courses, Cross-Media Design, Culture, Digital Cinema, Digital Games, Event, Film, Industry, Internet, Locative Arts, Marketing, Media Usage, Mobile, Mobile Content, Music, Narrative, Participatory Design, Performance, Pervasive Gaming, Print, Radio, Real World, Repurposing, Research, Stage, TV, Technology, UGC, Virtual Worlds, Writing | 2 Responses

Dynamic Logic’s Latest Cross-Media Campaigns Study

By christy on October 17, 2007

Dynamic Logic have just released their latest study:
Dynamic Logic, a Millward Brown company, releases new analysis of 32 cross-media campaigns across ten categories showing that media work best when used together. All three media platforms – television, magazines, and online – contribute incrementally to brand metrics, but at different levels, bringing various strengths at different points along [...]

Posted in Advertising, Internet, Marketing, Print, TV | Leave a response

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