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You can reach me by emailing christy at this domain;and just about any social network out there (see below for some). I also blog at ChristyDena.com.

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Finally! A Comprehensive ARG Report from the PMs

Although I mentioned this in my last update of ARG Stats (of which there is more to come),I felt the report deserved highlighting. In 2007 Hazel Grian was awarded a place in the Arts Council England Interact programme,Diffraction:

Diffraction,the pilot title of Arts Council England Interact programme,offered placements to already established [...]

SXSW Alternate Reality Games transcript online

Dan Hon,COO of Mind Candy has put the transcript of the 2007 SXSW conference panel: ARG! The Attack of the Alternate Reality Games transcript online. It is a fantastic talk that addresses alot of questions people have about ARGs and marketing and emerging trends. I’ve cherrypicked some quotes that stand out for me.

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Major Study on Brands in Second Life

I just discovered through Ilya’s post a study of the Perception of the Presence of Brands in Second Life by CB News in partnership with Repères Second Life. It is an excellent study because it gives some spot on advice about brands in SL but also because it provides a snapshot of SL residents. Here are some [...]