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You can reach me by emailing christy at this domain;and just about any social network out there (see below for some). I also blog at ChristyDena.com.

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SXSW Alternate Reality Games transcript online

Dan Hon,COO of Mind Candy has put the transcript of the 2007 SXSW conference panel: ARG! The Attack of the Alternate Reality Games transcript online. It is a fantastic talk that addresses alot of questions people have about ARGs and marketing and emerging trends. I’ve cherrypicked some quotes that stand out for me.

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Unpacking a “TransMedia”video

I stumbled across this video by Mickey Gilchrist and Scott Bartlett that is titled “transmedia”. The inference,then,is that this video is a collection of transmedia examples. Have a look:

[youtube QBusjqW7wRA]

Now,in an effort to demythologise what ‘transmedia’and ‘cross-media’etc is,I’ll take the opportunity to unpack the relations between the [...]

Web 2.0:The Machine is Us/ing Us

If you haven’t already seen this,check out Assistant Professor Michael Wesch’s video on how digital text has changed everything…Web 2.0:The Machine is Us/ing Us