Universe Creation 101

How to create unique entertainment properties that traverse media platforms

The Who, What, When, Where, Why & How of Cross-Media

In the previous podcast interview, Lance Weiler spoke about a special festival and conference for filmmakers: From Here to Awesome and DIYDays.

The festival will play out in theaters, living rooms, online and via mobile devices and the conference (DIY DAYS) has become a series of live discussions in LA, SF, Boston, NYC and London. Our goal is to create an open discussion and debate that will evolve over the next four months.

I was lucky to be asked to contribute a remote presentation for DIYDays. Lance asked me to do a primer on cross-media and so I decided to do ‘The Who, What, When, Where, Why and How of Cross-Media’. I was half-way through my video edits when everything went caput. So, I rejigged it and created a conversational powerpoint. It is now online at DIYDays…and here:

Let me know what you think!

And check out all the amazing videos from the great collection of remote contributors — Brett Gaylor, Brian Chirls, Matt Hanson and Timo Vuorensolaand — and from the live sessions:

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2 Comments »

Comment by tim wright

October 2, 2008 @ 4:12 am

The slideshow is such a great compendium of cross media work going on around the globe. It’s really useful. Thanks very much for sharing.

timw

Comment by Christy

October 3, 2008 @ 6:37 pm

Hello Tim!

Thank you very much for saying that. I really appreciate it.

And your podcast will be up soon. :)

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